Decision Tools
ZEN MARKET EDUCATION · TERMINAL GUIDE

Read the market with more confidence.

Decode the signals, pricing references and product terminology used throughout ZEN Energy Market Monitor—without mixing public market context with an actual ZEN customer quote.

GUIDE MODECANONICAL GLOSSARY11 SECTIONS
01 · MARKETEvidenceWhat is happening?
02 · PUBLIC OFFERSContextWhat is publicly observed?
03 · CUSTOMERApplicabilityWhat actually fits the account?
04 · PROCUREMENTPrivate QuotesWhat did suppliers return?
PUBLIC CONTEXT ≠ CUSTOMER QUOTEHuman procurement review remains authoritative
ZEN SIGNAL GUIDE

What the shopping signals mean

Signals summarize decision timing. They do not reveal internal scoring weights or proprietary thresholds.

01MONITOR

No strong reason to act yet. Keep watching the market.

02WATCH

Conditions are changing and a potential opportunity may be developing.

03START SHOPPING

It may be a good time to request supplier pricing and compare available options.

04SHOP NOW

Current conditions indicate a stronger rate-review opportunity.

05URGENT REVIEW

Contract timing, pricing, or another material condition warrants prompt review.

06INSUFFICIENT DATA

ZEN does not currently have enough qualified information to make a reliable shopping-timing determination.

07Utility Shopping Signal

A customer-safe timing interpretation for a specific utility when ZEN has enough qualified market and benchmark context.

RATE TERMS

Rate and contract pricing language

The basis needed for like-for-like energy comparisons.

Rate Basis

What a rate includes, such as supply-only or all-in. Rates should only be compared on a like-for-like basis.

Current Rate Basis

The stated basis of a customer's current rate, used to prevent unlike-for-like comparisons.

Fixed Rate

A contracted energy rate that stays fixed for the defined term, subject to the contract terms.

Variable Rate

A rate that may change over time under the supplier's pricing rules.

Indexed Rate

A rate linked to a defined market index or formula rather than a single fixed price.

Pricing Type

The pricing structure recorded for an observation, such as fixed, variable or indexed.

Term Months

The contract or offer duration expressed in months.

Monthly Fee

A recurring supplier fee reported separately from the energy rate when the source provides one.

Early Termination Fee / ETF

A supplier-reported charge that may apply if a contract ends early, subject to the product terms.

Service Class

A utility tariff or service classification that can affect whether a published rate is applicable.

Customer Class Scope

The customer class or class range to which an observed rate or offer applies.

Rate Applicability

Whether the evidence supports using a rate for the stated utility, class, basis, term and customer context.

MARKET DIRECTION

How ZEN describes movement

Direction describes movement; it is not a stand-alone buy command.

Rising

The market or reference is moving higher over the stated comparison period.

Falling

The market or reference is moving lower over the stated comparison period.

Stable

The market or reference is relatively unchanged over the stated comparison period.

DATA CONFIDENCE

How strongly the evidence supports an output

Confidence is about evidence quality, not whether a price is good or bad.

Data Confidence

How strongly the available qualified data supports the analysis. Confidence describes evidence quality, not price level.

HIGH

Current authoritative data strongly supports the analysis.

MODERATE

Useful information is available, but one or more inputs are limited or less specific.

LIMITED

Important data is missing, stale, account-specific or not fully comparable.

FRESHNESS

How current the supporting evidence is

Freshness controls how much weight an observation can safely carry.

Data Freshness

How current and directly comparable the supporting observation is.

Current

The supporting observation is within the expected usable freshness window.

Delayed

The source is valid but updates on a slower schedule than the Market Monitor interface.

Stale

The observation is older than the preferred decision window, so its influence should be reduced.

Account-specific

The value depends on an individual account, tariff, service class or other customer-specific condition.

NUMBERS / PRICE LAYERS

Keep the pricing layers separate

Utility references, market observations and customer quotes answer different questions.

Utility Reference

An official utility or default-service rate or another published utility reference used for context.

Commercial Benchmark

A rate determined to be appropriate for commercial comparison under the applicable source and eligibility rules.

PTC / Price to Compare

A utility-provided comparison price where an applicable commercial PTC is published and qualified for use.

Competitive Market

Observed comparable commercial supplier or market pricing when enough qualified data is available.

Market Low

The lowest qualified comparable rate in the observed competitive set. It is not automatically a quote available to you.

Median Commercial Rate

The middle qualified comparable rate in the observed commercial pricing set.

Commercial Trend

Broader commercial price direction, such as state-level EIA commercial pricing. It provides context, not a utility PTC.

Current Customer Rate

The rate a specific customer is currently paying when explicitly provided through a personalized workflow.

Henry Hub Spot Benchmark

A published U.S. natural-gas spot benchmark used for wholesale market context. It is not a utility rate or retail supplier quote.

Spot Price

A published price for near-term physical market transactions at a defined location or benchmark.

Natural Gas Futures / NYMEX

Exchange-traded forward natural-gas contracts. They are distinct from ZEN's EIA forecast averages and from retail supplier quotes.

3M / 6M / 12M Forecast

Published EIA forecast averages used for market context. These projections are not futures prices or executable supplier offers.

CONTRACT INTELLIGENCE

Customer contract timing

Account-specific contract context used to support renewal planning.

Contract Intelligence

ZEN's account-specific workspace for combining contract timing, utility and current-rate context with qualified market intelligence.

Renewal Window

The time before a contract ends when review, shopping or procurement activity may become appropriate.

PROCUREMENT

Private procurement workflow terms

Terms used when ZEN records and reviews private supplier pricing.

Rate Review

The ZEN workflow for evaluating account-specific supplier pricing using utility, usage, contract timing and business requirements.

Internal Quote

A private supplier pricing observation entered through ZEN's procurement workflow for review and comparison. It remains subject to applicability, rate-basis, customer and provenance checks.

Qualified

An observation that passed the applicable review rules and is eligible for the specific qualified use described by the product.

Conditional

An observation retained for review but not yet eligible for qualified aggregation or comparison.

Excluded

An observation that is retained for audit but is not eligible for active qualified aggregation.

Source Provenance

Traceable information about where an observation came from, when it was observed and how it was reviewed.

SUPPLIER INTELLIGENCE

Public commercial supplier observations

Publicly observed commercial products and rates used as market context.

Supplier Offer Intelligence

ZEN's private review workspace for publicly observed commercial supplier offers, source health, terms, freshness and applicability.

Public Commercial Offer

A publicly observed commercial supplier product or rate from an approved source. It provides market context and is not automatically an executable ZEN customer quote.

Supplier Observation

A captured supplier rate or product observation with source, timing, terms and applicability metadata.

Shadow Mode

A controlled mode where a data source can be reviewed and compared without automatically becoming authoritative in customer-facing logic.

LEAD / SERVICEABILITY TERMS

Lead and territory qualification

Operator terms used to keep lead evidence separate from quote eligibility.

Lead Intelligence

ZEN's private workflow for finding, verifying and prioritizing commercial prospect records using evidence-backed data.

Contact Ready

A lead state indicating that verified contact evidence supports the next human-controlled prospecting step.

Utility Territory

The utility service area associated with a location when supported by appropriate territory evidence.

Serviceability

ZEN's operational determination of whether a customer opportunity can be served under current supplier and quoting constraints. Public deregulation alone does not establish it.

SOCIAL / PUBLICATION TERMS

Human-controlled publication workflow

Terms used in ZEN's reviewed content workflow.

Market Intelligence

ZEN's customer-safe interpretation of qualified market, utility and pricing evidence.

ZEN Take

A concise ZEN interpretation of what the current qualified market evidence means, without exposing proprietary scoring logic.

What Changed

A summary of meaningful changes between current and prior qualified market context.

Market Pulse

A compact presentation of current market direction and context for a selected market.

Auto-Publish Off

ZEN content remains human-controlled; approved automation may prepare drafts, but publication is not automatically executed under the current policy.

PROCUREMENT INTELLIGENCE FLOW

Keep public market context and private customer quotes separate

DATA LAYERS
MARKET MONITORWhat is happening?
SUPPLIER INTELLIGENCEWhat public offers are observed?
CUSTOMER CONTEXTWhat applies to this account?
INTERNAL QUOTESWhat private prices were returned?

Public Supplier Offer Intelligence is market context. Internal Quotes are private first-party supplier pricing observations. Neither layer is automatically promoted into the other.

WHAT'S NEW IN ZEN

Recently added product concepts

Curated product changes only. This list is not generated from Git history.

Contract Intelligence

Account-specific contract timing and current-rate context.

Lead Intelligence

Private commercial prospect verification and operator workflows.

Supplier Intelligence

Public commercial supplier observations remain distinct from customer quotes.

Social Intelligence

Human-controlled market creative review with auto-publish off.

Updated quote terminology

Internal Quotes are private first-party observations; Public Commercial Offers are market context.

KEEPING THE LAYERS SEPARATE

This guide explains outputs, not the proprietary methodology.

Detailed source selection, internal ranking formulas, scoring thresholds, serviceability reconciliation and implementation logic remain outside this guide. Public market intelligence and published utility references do not, by themselves, prove that ZEN can quote a specific customer.